AI for Strategy Global AI [2025]

Scaling your brand for success

In today’s fast-paced digital world, leveraging AI is no longer optional—it’s a competitive advantage. This session is designed for founders, startups, and marketing or communications teams looking to harness AI for bold, game-changing campaigns that not only capture attention but also drive measurable results.

Join Yasmina Stitou, an AI-driven brand strategist, as she shares practical AI tools, workflows, and frameworks used in her strategy consulting practice to:
Uncover cultural trends before they hit the mainstream
Predict consumer behavior and fine-tune messaging for impact
Craft hyper-personalized campaigns that stand out in a saturated market

Beyond just ChatGPT, this session will explore how AI can:
🚀 Simplify complex decision-making and streamline creative workflows
🎨 Supercharge creativity while maintaining authenticity and brand voice
📈 Develop data-backed strategies that drive engagement, press coverage, and brand growth

Whether you’re launching a startup from scratch, repositioning a brand, or scaling globally, this session will leave you with:

  • Actionable insights on using AI to differentiate your brand
  • A strategic toolkit to integrate AI into your marketing approach
  • Real-world case studies of how AI has helped brands break through the noise

💡 Don’t just follow the trends—anticipate them, shape them, and lead the conversation.

Speaker

Yasmina Stitou : brand strategist, AI consultant, and founder of CASANEGRA

Founder of AI-driven creative studio specializing in cultural strategy and groundbreaking campaigns.

With nearly a decade of experience working with global brands like Anastasia Beverly Hills, Veuve Clicquot, and Marriott International, Yasmina merges cutting-edge AI tools with creative expertise to craft impactful strategies that go beyond marketing—they create movements.

She has helped both startups and Fortune 500 companies navigate the fast-changing digital landscape, building campaigns that resonate across cultures, generate press coverage, and drive customer engagement.

🏆 Industry Recognition:

  • PRCA MENA Award Winner
  • MEPRA Small Agency of the Year

📢 Ready to transform your marketing strategy with

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